From first light to lights out
The whole day,
on a strip.
Energy to start it. Focus to get through it. Sleep to end it — three dissolve-on-your-tongue strips, timed to your day.
7 AMEnergy
MiddayFocus
10 PMSleep
How it works
-
Place a strip on your tongue
Slip one wafer-thin strip out of the tin. No water, no measuring, nothing to swallow.
-
Let it dissolve
About thirty seconds and it’s gone — actives absorbed, no pill sitting in your stomach.
-
Feel the shift
A nudge, not a switch. Energy lifts the afternoon, Focus clears the work, Sleep settles the night.
Shop the line
The Day + Night Set
One of each — Energy for the morning, Focus for the desk, Sleep for the wind-down. The full ritual, in one box, at the lowest per-tin price we offer.



Why not a gummy or a pill?
The format is the whole point. Here’s how a phew strip stacks up against the rest of the aisle.
| phew strip | Gummy | Capsule | |
|---|---|---|---|
| Dissolves in 30s, no water | Yes | No | No |
| No added sugar | Yes | Rarely | Yes |
| Precise low dose | 1 mg | 5–10 mg | 3–5 mg |
| Bedside-ready ritual | Yes | Kitchen jar | Clinical |
One strip is your whole
sleep stack.
A proper wind-down usually means five separate bottles on the shelf. Sleep puts all of it on one strip that dissolves in 30 seconds — for less than buying them apart.
Approximate retail of individual single-ingredient supplements (typical US online pricing, 2026). Shown to compare formats, not a medical claim — phew is a dietary supplement, not a treatment.
Every milligram is on the label.
The supplement aisle hides doses behind “proprietary blends.” We don’t. You can see exactly what’s in each strip, and exactly how much.
2,140 better nights & sharper days
Find your phew in 6 questions.
Tell us how your days run and how your nights end. We’ll point you to the right strip — or the set — in under a minute.
Take the quiz →Sleep on it for 30 nights.
If your wind-down doesn’t feel different, email us. Full refund or a replacement — no tin to mail back, no questions.
Start your ritual →
